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Purpose of the job:
To increase revenue through channels, by developing and implementing a worldwide channel program. Also to drive all initiated campaigns into channel, other partners and leveraging Partners for other marketing activities.
Position Responsibilities:
- Identify present situation and needs for channel marketing for company and in each of its affiliated channel partners, understanding the needs of each location.
- Develop and implement a worldwide channel marketing program including strategy, leveling and deliverables that meets the needs and can be executed.
- Identify the appropriate localization of the channel marketing program and agree this with each location, setting expectations for both parties.
- Collect all market data needed for sales stages & reports needed to be uploaded on company system for analysis and market insight.
- Understand deviations from the agreed strategy and address these with the marketing teams, escalating as necessary.
- Maintain the collateral and initiative to support the program in conjunction with the marketing teams.
- Identify the best practice in partner marketing activities and ensure that this is accommodated within the program and shared across the locations.
- Establish guidelines, in conjunction with company guidelines, which will maximize the channel marketing development.
- Serve as an interface between Marketing, Strategic Alliance Sales and Channel Marketing organization.
- Provide proactive support to recruit and replace the retail field team (promoters and merchandisers), as well as improving the performance of existing partners.
- Work closely with the field team to ensure successful execution of campaigns and programs on a country level.
- Collaborate with other global functions to identify and create opportunities for partner involvement to achieve sales and business plan objectives.
- Ensure that the ongoing aspects of the partnership, including (but not limited to) training, event co-ordination, equipment requests are executed effectively in the local markets.
- Provide ROI analysis of investments and success measurement of programs.
Job Details
| Date Posted: | 2016-10-25 |
| Job Location: | Amman, Jordan |
| Job Role: | Management |
| Company Industry: | Sales |
Preferred Candidate
| Career Level: | Mid Career |
| Nationality: | Jordan |
| Degree: | Bachelor's degree |
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